Internet Home Business Training – Article Marketing

How To Attract Visitors To Your Lead Capture Page

Publishing articles on the Internet is a very effective way of getting visitors to your lead capture page. You do this by submitting your article to an online article directory. Your article contains useful information, and ends with a short section, called a resource box. In this section, you invite the reader to visit your lead capture site, by clicking on a link you provide.

The largest article directory on the internet today is EzineArticles.com. This directory has a very high page rank with Google. If you get an article published that targets a well chosen keyword phrase, you have a good chance of seeing your article on the first page of Google search results for that phrase.

In this video, I will show you how to write and submit an article that will bring visitors to the lead capture page in your Internet Starter Kit.

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Article Marketing Basics

Set up lead capture page
Internet Starter Kit at http://jubiell.com
Articles bring visitors
Keyword phrase

Article Writing

Components of an Article

• Title
• Summary
• Body
• Resource Box

How To Write
How To Submit

Article Title

Start with keyword phrase
Follow with teaser
Capitalize first letter in every word
Example: Weight Loss Secrets – How To Loose Weight Naturally And Keep It Off.

Article Summary and Body

Use the first two sentences as summary
Provide useful information
Don’t pitch any product, company or yourself

Article Summary and Body

Take a new angle on known facts
Combine several aspects of a topic, for example cleansing and weight loss
Give a list of tips, secrets etc.

Resource Box

Place to invite readers to visit your site
Continue smoothly from article body
Resource box with two links

How To Write

Use article templates

Check out http://blog.ezinearticles.com/category/article-templates

• How To
• Things I’ve Learned
• Top 7 Tips
• Pain Avoidance
• Principles of X

How To Write

Minimum is 250 words
For smoother review have 400 words or more
Important: Article is appetizer, not a full meal
Stir interest
Reader is eager to visit your site

How To Submit

Create a text document

• Title
• Article body
• Keywords
• Resource box

Proof read: use spell checker, read it
Submit at EzineArticles site
Paste from your text document